Otterly.ai
Otterly.ai helps marketing teams track, analyze, and optimize brand visibility across AI search engines like ChatGPT and Google AI Overviews.
Category: AI Detection
Price Model: Freemium
Audience: Business
Trustpilot Score: N/A
Trustpilot Reviews: N/A
Our Review
Otterly.ai: Optimize Your Brand's Presence in the Age of AI Search
Otterly.ai is a powerful AI-powered platform designed for marketing and SEO professionals seeking to monitor and optimize their brand's visibility across generative AI search engines like ChatGPT, Google AI Overviews, Perplexity.AI, Gemini, and Microsoft Copilot. By analyzing real-time brand mentions, link citations, sentiment, and content performance, Otterly.ai delivers actionable insights to enhance digital strategy in the evolving AI-driven search landscape. Its automated keyword research, weekly reports, and comprehensive metrics such as the Brand Visibility Index and Domain Ranking make it an essential tool for staying ahead in AI search optimization. With seamless integration into Semrush App Center and a neutral, unbiased monitoring approach that excludes personalization factors, Otterly.ai ensures accurate, scalable, and insightful data for teams of all sizes.
Key Features:
- AI Search Monitoring: Tracks brand mentions and website citations across major AI search platforms including ChatGPT, Google AI Overviews, Perplexity.AI, Gemini, and Microsoft Copilot.
- Generative Engine Optimization (GEO): Provides insights to optimize content for AI search engines and improve visibility in AI-generated results.
- AI Keyword Research: Identifies high-impact, conversational search prompts used by AI platforms to guide content strategy.
- Brand Visibility Index: Measures and benchmarks your brand’s presence across AI search engines over time.
- Domain Ranking & Analytics: Monitors URL citation frequency and position changes weekly across AI platforms.
- Link Citations Analysis: Reveals which content pieces are most frequently cited by AI search engines.
- Automated Weekly Reports: Delivers fully automated, in-depth reports within minutes of setup, saving hundreds of hours monthly.
- Competitor Benchmarking: Allows tracking of competitors’ visibility and citation patterns in AI search results.
- GEO Audit & SWOT Analysis: Offers detailed audits with insights into Digital PR, On-Page content, and User Generated Content (UGC) performance.
- Data Export & Integration: Supports export of data in .CSV format and integrates with Semrush App Center for unified analytics.
- Country-Specific Monitoring: Enables dedicated tracking of brand visibility in specific regions for global marketing strategies.
- Prompt Optimization: Converts identified keywords into optimized search prompts to improve AI search rankings.
- LLM & AI Mode Monitoring: Tracks performance not just in traditional search but in AI-specific modes like Google AI Mode and Gemini.
- Transparent & No-Hidden-Fees Pricing: Clear monthly plans with optional add-ons for advanced features.
- Fast Report Generation: Reports are ready in approximately 5 minutes after setup.
- Enterprise-Grade Features: Includes custom prompts, SSO, quarterly GEO Health Checks, and personalized onboarding for large organizations.
Pricing: Otterly.ai offers a 14-day free trial with full access and no credit card required. Its transparent monthly plans start at $29/month with tiered options: Lite ($29), Standard ($189), Premium ($489), and custom Enterprise solutions. Add-ons for Gemini and AI Mode are available at additional costs. Subscriptions are flexible and can be canceled anytime, with no hidden fees and no need for additional OpenAI accounts.
Conclusion: Otterly.ai is a pioneering, user-friendly platform that empowers marketing and SEO teams to gain measurable, actionable insights into brand performance across AI search engines—driving higher visibility, improved content strategy, and up to a 10% conversion uplift within six months.
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