Playably.ai: Transforming E-Commerce with Shoppable Games

Playably.ai is an innovative AI-powered retail gamification platform that seamlessly integrates with Shopify to help brands boost conversions, engagement, and customer insights through interactive, shoppable games. Designed for e-commerce businesses looking to enhance digital experiences, Playably.ai offers customizable, entertaining game builds that drive user interaction, increase session dwell time by 121%, and deliver up to 8X ROI. With three flexible solutions—Starter, Tailored Seasonal Experiences, and Bespoke Game Builds—the platform enables businesses to create unique, brand-aligned games with white-glove support, rapid deployment, and automatic updates. It captures 100% usable first-party data while ensuring bank-grade security and full ownership of both the game and collected insights. The platform also supports AI-driven retargeting to recover 89% of lost visitors and encourages viral growth through shareable experiences.

Key Features:

• Shoppable Game Builds: Interactive, brand-customizable games that drive sales and engagement.
• Starter Shoppable Game Build: Affordable entry-level game development starting at $2,500.
• Tailored Gamified Experiences for Seasonal Success: Custom countdown calendars with product reveals, challenges, and exclusive deals (priced $10,000–$20,000).
• Bespoke Shoppable Game Build: Fully custom game development tailored to brand identity and business goals (priced $10,000–$25,000).
• AI-Driven Retargeting: Recovers 89% of lost engagement through intelligent follow-up strategies.
• First-Party Data Collection: Captures high-quality, usable customer data with 100% compliance and ownership.
• Seamless Shopify Integration: Easy deployment with results visible within 24 hours.
• White-Glove Service: Dedicated setup, deployment, testing, and ongoing support from a success team.
• High Completion Rates: Achieves 90% completion vs. traditional surveys, maximizing user interaction.
• Scalable & Automatic Updates: Platform is scalable with regular, low-cost updates to keep content fresh.
• Revenue Share Option: Flexible pricing model including a $1,500 build fee with revenue sharing.
• Viral Growth Mechanics: Encourages word-of-mouth sharing through gamified experiences.
• Behavioral Insights & Analytics: Provides deep engagement tracking and actionable marketing intelligence.
• Custom Brand Integration: Games fully align with brand identity and creative direction.
• Case Studies & Innovation Recognition: Proven success with awards including ShopTalk Startup of the Year and features in Coresight Research and HubSpot.

Pricing: Playably.ai operates on a paid pricing model with tiered solutions: Starter Game Build at $2,500, Tailored Seasonal Experiences priced between $10,000 and $20,000, and Bespoke Game Builds ranging from $10,000 to $25,000. Additional options include a revenue share program and affordable post-launch updates. While no free or trial options are mentioned, the availability of multiple entry points and flexible pricing makes it accessible for businesses of varying scales.

Conclusion: Playably.ai is a powerful, award-winning solution that redefines e-commerce engagement through intelligent, shoppable gamification—ideal for brands aiming to captivate audiences, collect valuable data, and drive measurable sales growth with minimal friction.