Madlitics: Data-Driven Marketing Attribution Made Simple

Madlitics is a powerful marketing attribution tool designed to help businesses understand exactly where their leads and revenue are coming from. By capturing and enriching form submission data with full attribution details—such as traffic sources, campaign performance, and conversion paths—Madlitics empowers marketers to make confident, data-backed decisions across their entire marketing stack. Ideal for teams using CRMs, email platforms, and analytics tools, Madlitics seamlessly integrates with leading platforms to provide actionable insights without complicated setup or reporting.

Key Features:

• Multi-Channel Attribution: Identify which channels, campaigns, and platforms are generating real leads and customers, not just clicks.
• Conversion Story Analysis: Pinpoint which ads, content, and campaigns are actually converting, enabling smarter budget reallocation.
• Revenue Tracking: See which marketing efforts are driving actual revenue, not just traffic, to optimize ROI.
• Seamless CRM & Tool Integration: Automatically send attribution data to CRMs, analytics platforms, and marketing tools like HubSpot, Salesforce, and Google Data Studio.
• Simple Setup: Install with a single code snippet and start capturing data within minutes.
• Form Data Enrichment: Automatically add marketing source data to form submissions, providing complete lead context.
• Cross-Platform Support: Works with a wide range of form builders (Ninja Forms, Gravity Forms, WPForms, etc.) and website platforms.
• Multi-Site Licensing: Manage attribution across multiple domains and projects with scalable plans.
• First-Party Data Focus: Captures reliable, privacy-compliant attribution data directly from visitors.

Pricing: Madlitics offers a 14-day free trial with no credit card required, allowing users to test all features. The platform provides a freemium model with a free tier for up to 250 leads and paid plans starting at $49/month for up to 500 leads. Premium tiers scale with usage and include unlimited leads, dedicated support, and multi-site licenses. Custom enterprise solutions are available for high-volume organizations.

Conclusion: Madlitics is a game-changing tool for marketers who want to move beyond guesswork and understand the true impact of their campaigns. With its simple setup, deep integrations, and powerful insights, it provides the clarity needed to optimize marketing spend, improve conversion rates, and drive sustainable growth.