Zelta.ai: Transforming Customer Feedback into Strategic Growth Insights

Zelta.ai is an advanced AI-powered customer intelligence platform designed for product, marketing, and success teams to unlock actionable insights from unstructured customer data such as call recordings, support tickets, reviews, and CRM notes. By leveraging state-of-the-art AI and Natural Language Processing, it automatically identifies pain points, feature requests, sales objections, and competitor intelligence—transforming raw feedback into structured, revenue-impacted insights. With integrations across 150+ sources including Gong, Zoom, Salesforce, and G2, Zelta enables teams to analyze historical data within 24 hours and generate auto-updating reports with metadata filtering, ARR ranking, and persona segmentation. Its powerful capabilities include Win/Loss analysis, Four Forces Analysis (Push, Pull, Anxiety, Inertia), and building a 'messaging house' to align marketing and product messaging with real customer language. Built with strong security and compliance standards—SOC 2 certified, GDPR-compliant, and using EU Standard Contractual Clauses—Zelta ensures data privacy and reliability. The platform empowers teams to validate product opportunities, prioritize roadmaps based on revenue impact, and drive conversion without conducting additional interviews.

Key Features:

• AI-Powered Feedback Analytics: Automatically extracts insights from unstructured customer data using advanced NLP.
• Multi-Source Integration: Connects to 150+ platforms including Gong, Zoom, Fireflies, Intercom, Zendesk, Salesforce, HubSpot, G2, App Store, Twitter, and Jira.
• Actionable Insight Extraction: Identifies pain points, feature requests, sales objections, competitor intelligence, and product insights.
• ARR-Ranked Insights: Prioritizes insights by associated Annual Recurring Revenue for revenue-driven decision-making.
• Customer Segmentation: Analyzes feedback by vertical, cohort, geography, and product analytics.
• Report Templates: Pre-built templates for Win/Loss analysis, persona analysis, churn analysis, market positioning, and feature gaps.
• Auto-Updating Reports: Reports refresh weekly by default; static versions available upon request.
• Persona Generation: Builds customer personas based on real feedback and behavioral patterns.
• Four Forces Analysis: Uses AI prompting to uncover Push, Pull, Anxiety, and Inertia drivers behind customer behavior.
• Messaging House Builder: Aligns website and marketing messaging with actual customer language and needs.
• Metadata Configuration: Admins can define account ID, ARR, account type, and other custom metadata.
• Team Collaboration Tools: Invite teammates, assign roles, and create shared folders for centralized reporting.
• Data Privacy & Security: SOC 2 compliant, data encrypted in transit (TLS 1.2+) and at rest (AES-256), GDPR-ready.
• Data Protection Controls: Users can request access, correction, deletion, or portability of their data via pierce@zelta.ai.
• High Availability: 99.5% scheduled uptime with downtime credits available for extended outages.

Pricing: Zelta.ai offers a freemium model with a free trial available for new users, allowing teams to experience its full capabilities before committing. Paid plans are available for scaling insights and collaboration needs.

Conclusion: Zelta.ai is a transformative intelligence platform that turns customer conversations and feedback into high-impact strategic insights, empowering product and marketing teams to build better products, refine messaging, and accelerate growth—all with enterprise-grade security and seamless integrations.