Clay
AI-powered platform for automating and scaling go-to-market workflows.
Category: Automation
Price Model: Freemium
Audience: Business
Trustpilot Score: 2.3
Trustpilot Reviews: 7
Our Review
Clay: AI-Powered Go-To-Market Platform for Growth Teams
Clay is an AI-powered platform designed for go-to-market (GTM) teams, enabling growth, sales, and RevOps professionals to automate and scale their workflows with intelligent AI tools. Built for modern growth teams, Clay combines AI research, natural language processing, and data enrichment to streamline prospecting, outreach, and customer engagement. The platform empowers users to build context-aware AI agents, launch automated GTM workflows, and integrate seamlessly with CRM and marketing tools. With a focus on scalability and intelligence, Clay is a comprehensive solution for companies looking to accelerate growth through AI-driven automation.
Key Features:
- Claygent: AI research for companies and people
- Sculptor: Natural language GTM workflows
- Signals: Track job changes, news, and social mentions
- Audiences: Combine signals, enrichment, and CRM data
- Sequencer: Automated personalized email outreach
- CRM Enrichment & Hygiene: Keep customer data accurate and up-to-date
- TAM Sourcing & Waterfall Enrichment: Identify and score high-potential accounts
- Account & Lead Scoring: Prioritize prospects based on intent and fit
- Automated Inbound/Outbound Workflows: Streamline lead engagement
- AI Formula Generator: Create custom AI logic for data processing
- Salesforce Package: On-demand enrichment and integration
- Integrations: Connect with 150+ tools including Salesforce, HubSpot, and LinkedIn
- Chrome Extension: Lead discovery and data scraping
- Email Finder, Headcount Finder, WHOIS Lookup: Advanced prospecting tools
- AI Research Agent: Deep-dive insights on companies and individuals
Pricing: Clay offers a Free tier and paid plans including Starter, Explorer, Pro, and Enterprise. A 14-day Pro trial is available with no credit card required.
Conclusion: Clay is a powerful, AI-driven platform that transforms GTM operations for growth teams, offering a comprehensive suite of tools to automate, scale, and optimize every stage of the sales and marketing lifecycle.
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